As a business, you're always looking for ways to improve your writing. After all, your writing is a reflection of your brand, and you want to make sure it's as professional and effective as possible.
Two phrases that can help you do this are "should have" and "should have been." These phrases can add emphasis to your writing and help you make your point more clearly.
There are several benefits to using "should have" and "should have been" in your writing.
Here are a few tips on how to use "should have" and "should have been" in your writing:
Story 1:
Benefit: Increased sales by 15%.
How to do: Used "should have" and "should have been" to emphasize the importance of following the sales process.
Should Have | Should Have Been |
---|---|
Contacted more leads | More leads should have been contacted |
Followed up with leads more frequently | Leads should have been followed up with more frequently |
Closed more deals | More deals should have been closed |
Story 2:
Benefit: Improved customer satisfaction by 20%.
How to do: Used "should have" and "should have been" to explain how to handle customer complaints.
Should Have | Should Have Been |
---|---|
Responded to complaints more quickly | Complaints should have been responded to more quickly |
Resolved complaints more efficiently | Complaints should have been resolved more efficiently |
Apologized for any inconvenience | Apologies should have been made for any inconvenience |
Conclusion: Use "should have" and "should have been" to improve your writing. They can add emphasis, clarity, and avoid passive voice. By following these tips, you can use these phrases to make your writing more effective and persuasive.
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